How Much is a Zaxby’s Franchise?
Zaxby’s is a fast-casual restaurant chain that specializes in chicken wings, chicken fingers, and sandwiches. The company was founded in 1990 in Athens, Georgia, and has since grown to over 900 locations in the United States.
If you’re interested in opening a Zaxby’s franchise, you’ll need to have a net worth of at least $1 million and liquid assets of at least $500,000. The initial franchise fee is $40,000, and you’ll also need to pay for the cost of construction and equipment. The total investment for a Zaxby’s franchise can range from $1 million to $2 million.
In addition to the initial investment, you’ll also need to pay ongoing royalties and marketing fees. The royalty fee is 5% of gross sales, and the marketing fee is 3% of gross sales.
If you’re successful in opening a Zaxby’s franchise, you can expect to make a good profit. The average Zaxby’s franchise generates annual sales of over $1 million.
Here are some of the benefits of owning a Zaxby’s franchise:
- Strong brand recognition: Zaxby’s is a well-known and respected brand with a loyal customer base.
- Proven business model: Zaxby’s has a proven business model that has been successful for over 30 years.
- Comprehensive training and support: Zaxby’s provides comprehensive training and support to its franchisees, including site selection, construction, and marketing.
- Exclusive territory: Zaxby’s grants its franchisees exclusive territories, which helps to protect their investment.
If you’re interested in learning more about Zaxby’s franchising, you can visit the company’s website at www.zaxbys.com.
Benefits of Google Ads for Franchise Businesses
Google Ads is a powerful marketing tool that can help franchise businesses reach their target audience and grow their revenue. Here are some of the benefits of using Google Ads for franchise businesses:
- Targeted advertising: Google Ads allows you to target your ads to specific demographics, interests, and locations. This ensures that your ads are seen by people who are most likely to be interested in your franchise.
- Measurable results: Google Ads provides detailed reporting that allows you to track the performance of your ads and measure your return on investment (ROI).
- Cost-effective: Google Ads is a cost-effective way to reach your target audience. You only pay when someone clicks on your ad, so you can control your advertising budget.
- Easy to use: Google Ads is easy to use, even for beginners. You can create and manage your ads yourself, or you can hire a Google Ads agency to help you.
How to Market Your Franchise License with Google Ads
If you’re looking to market your franchise license with Google Ads, there are a few things you need to do:
- Define your target audience. Who are you trying to reach with your ads? Are you targeting potential franchisees, investors, or both?
- Choose the right keywords. The keywords you choose will determine which searches your ads will appear for. Make sure to choose keywords that are relevant to your target audience and your franchise offering.
- Create compelling ad copy. Your ad copy should be clear, concise, and persuasive. It should highlight the benefits of your franchise and encourage people to click on your ad.
- Set your budget. How much are you willing to spend on Google Ads? Your budget will determine how many people your ads will reach.
- Track your results. Google Ads provides detailed reporting that allows you to track the performance of your ads and measure your ROI. Use this data to optimize your campaigns and improve your results.
By following these tips, you can use Google Ads to effectively market your franchise license and reach your target audience.
